Carla Boyd
Senior Social Media & Content Marketing Manager, Cineworld Cinemas
Carla is an award-winning Digital Marketer who has spent the last 9 years at Cineworld Cinemas, looking after the Content Marketing Strategy across Social Media, Influencers, Video, and the Cineworld blog. She also leads on CRM, Email Marketing, and Digital Advertising, as well as supporting the Ecommerce and Digital Product teams with website marketing and mobile app updates. She has an incredible team of direct reports who run Cineworld’s digital comms channels including national and local social media, email marketing, and influencer campaigns.
In her limited spare time, Carla has a voluntary second full-time job as mother to a brilliant little boy. It’s a very hands-on role with a steep learning curve, and a trainee who needs a lot of support, but it’s her favourite job so far!