Amy Wanstall

Influencer Marketing and PR Director, COTY

With over 16 years of experience at the forefront of the beauty industry, Amy is a highly accomplished Influencer Marketing and PR Director known for shaping culturally relevant, results-driven brand narratives. Blending strategic vision with a deep understand of digital behaviour, Amy has led standout campaigns that bridge traditional public relations with modern creator eco-systems. Beyond campaign execution, Amy is a trusted advisor to senior leadership, guiding brands through the evolving landscape of social media, consumer behaviour and digital storytelling. Their work is defined by a balance of creativity and commercial acumen, ensuring that every initiative not only captures attention but delivers measurable impact.